Learnings Dot Org

Innovative

A meaningless adjective that has been so overused in marketing that it now means absolutely nothing and should be banned from all product descriptions.

Examples

Examples: - "Our innovative solution will revolutionize the industry." (our solution is new-ish) - "We're an innovative company." (we try to be creative sometimes) - "This innovative approach will change everything." (this approach might work)

Tags

meaninglessoverusedmarketingbannedadjective
1145 views • Created 12/3/2022